This Privacy Policy explains how Graceline Fashion (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from our website.
Information We Collect
When you visit the site, we automatically collect certain information about your device, your interaction with the site, and information necessary to process your purchases.
Order Information: Includes name, billing address, shipping address, payment confirmation (such as masked credit card details, Stripe, or PayPal transaction IDs), email address, and phone number.
Device Information: Includes your web browser version, IP address, time zone, cookie information, what sites or products you view, and how you interact with the site.
Customer Account Information: If you create an account, we store your order history, saved addresses, and wishlist items.
How We Use Your Information
We use the collected information to fulfill our business operations and provide you with a seamless shopping experience.
Fulfilling Orders: Processing your payment information, arranging for shipping across US zones, and providing you with invoices and order confirmations.
Communication: Screening our orders for potential risk or fraud, providing customer support, and responding to your inquiries.
Marketing: If you opt into our newsletter, we will send you emails about new collections, sales, and brand updates.
Site Optimization: Analyzing how customers browse and interact with our WordPress/WooCommerce site to improve our layout and product offerings.
How We Share Your Information
We share your Personal Information with trusted service providers to help us operate our store securely.
E-commerce Platform: We use WooCommerce to power our online store.
Payment Processors: We share necessary data with Stripe and PayPal to process secure checkout transactions.
Service Providers: We share information with shipping carriers to deliver your products and web hosting providers (such as Namecheap) to maintain site functionality.
Legal Compliance: We may share your information to comply with applicable US laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.
Cookies and Tracking
We use cookies to enhance your browsing experience, remember your cart items, and keep you logged into your account. You can choose to disable cookies through your browser settings, though some site features may not function properly.
Your Privacy Rights
Depending on your US state of residence, you may have specific rights regarding your personal data:
Right to Access: You can request to see the personal information we hold about you.
Right to Deletion: You can ask us to erase your personal data, subject to legal and operational exceptions.
Right to Opt-Out: You can unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link at the bottom of our emails.
Data Retention
When you place an order through the site, we will retain your Order Information for our records unless and until you ask us to delete this information.
Changes to This Policy
We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by using the form on our Contact page or reaching out via our listed business email.
